October 6, 2015

Having spent years in the print world back in the day with Auto Trader Magazines, I witnessed firsthand the transition from print to online and the affect it was having not only for advertisers, but for the automobile dealerships as well.

 

The most impactful transitions...

September 27, 2015

I got my start in the auto industry just after the dawn of AutoTrader.com. A time when even just putting a picture of a used car on the internet was thought of as unnecessary. Over the past 14 years, I have worked with area dealerships in both advertising and marketing...

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